Updated: 4/8/2012
International Digital Director (Sports Media/PR/Broadcasting)The International Digital Director will support the Vice President, International Marketing and Affiliate Relations in bringing the International Digital function to the next level. S/he will review current processes for efficiencies and effectiveness and help identify and develop areas of opportunity and growth.
Key Responsibilities:
Partner with Global Sales and Content teams to create web syndication content packages and sales tools to fit the needs of our partners in each international market
Create strong partnership with internal constituents, specifically in the Digital Media, Mobile, and TV Production functions
Drive the development of after-market and marketing strategies to support partners, including cross-platform initiatives, search engine strategy, sweepstakes and promotions, internal/external banner campaigns, SMS promotional strategies, TV mentions, and in-ring announcements
Maintain and grow web/mobile syndication through marketing promotions and other operational strategies in order to increase ROI and visibility in the marketplace
Create and drive client requirements through on-boarding cycle
Manage budgets and business plans
Oversee and supervise International Digital team (Senior Manager and Manager)
Review legal contracts for accuracy with regard to technical and content requirements
Requirements:
7+ years experience in Digital Operations role or similar business experience
Entertainment/corporate brand industry experience preferred
Proven ability to work effectively in a dynamic, fast-acting environment
Highly organized and proactive
Excellent interpersonal, presentation, and communication skills (both written and verbal)
Excellent analytical, conceptual, and project management skills
Proficient in MS Word, Excel, PowerPoint, and Outlook
Flexible work schedule and able to travel as needed (approximately 10%)
Bachelor degree required; MBA preferred
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