The Role of Email Marketing in an Omnichannel Strategy

Now is always the time to strengthen your marketing strategy. As numerous new channels and platforms are mushrooming in the digital marketplace, marketers must take an omnichannel approach to drive meaningful interactions with prospects and drive better conversions. Here’s a chart that supports the importance of a cohesive omnichannel approach. This implies that marketers must […] The post The Role of Email Marketing in an Omnichannel Strategy appeared first on Marketo Marketing Blog -...