Why Many Salespeople Avoid Financial Conversations, and Pay the Price

This article was originally published by Objective Management Group and written by Staci Matt. It is shared here with permission. Anthony Cole Training Group is a Certified OMG Partner, helping organizations hire and develop high-performing sales teams using OMG’s industry-leading assessments and insights. Financial conversations are central to every sale, yet many salespeople avoid them or handle them too late. Objective Management Group data shows an average score of 67% in comfort...